Privacy policy


Privacy policy

Responsible for the data processing is:
MEDIAdorado Ltd.
Alteburger Str. 212
50968 Cologne
info@afrika-shop24.de
 
We appreciate your interest in our online shop. The protection of your privacy is very important to us. Below we inform you in detail about the handling of your data.
 
1. Access data and hosting
 
You can visit our website without giving any personal information. Each time a web page is called, the web server merely automatically stores a so-called server log file, which is e.g. contains the name of the requested file, your IP address, the date and time of the retrieval, the amount of data transferred and the requesting provider (access data) and documents the retrieval.
 
These access data are evaluated exclusively for the purpose of ensuring a trouble-free operation of the site as well as the improvement of our offer. In accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO the preservation of our legitimate interests, which predominate in the context of a weighing up of interests, in a correct presentation of our offer. All access data will be deleted no later than seven days after the end of your page visit.
 
Hosting services by a third party
Within the framework of a processing on our behalf, a third party provider provides the services for hosting and displaying the website. This serves to safeguard our legitimate interests, which are predominantly justified in the interests of weighing up our interests, in order to correctly present our offer. All data collected as part of the use of this website or in the forms provided in the online shop as described below will be processed on its servers. Processing on other servers takes place only in the framework explained here.
 
This service provider is located within a country of the European Union or the European Economic Area.
 
2. Data collection and use for contract execution, contacting
 
We collect personal information if you voluntarily disclose it to us as part of your order or when contacting us (for example, by contact form or e-mail). Obligatory fields are marked as such, since in these cases we need the data for contract processing or to process your contact and you can not send the order or the contact without their specification. The data collected is shown in the respective input forms. We use the data communicated by you in accordance with Art. 6 para. 1 sentence 1 lit. b DSGVO for contract handling and processing of your inquiries. Insofar as you consent to this pursuant to Art. 6 para. 1 sentence 1 lit. If you have issued a DSGVO by choosing to open a customer account, we will use your data for the purposes of customer account opening. After completion of the contract or deletion of your customer account, your data will be restricted for further processing and deleted after expiry of the tax and commercial retention periods, unless you have expressly consented to a further use of your data or we reserve the right to further data use, the is legally permitted and about which we inform you in this statement. The deletion of your customer account is possible at any time and can be done either by a message to the contact option described below or via a designated function in the customer account.
 
3. Data transfer
 
For fulfillment of the contract pursuant to Art. 6 para. 1 sentence 1 lit. b DSGVO, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods. Depending on which payment service provider you select in the order process, we will forward the payment data collected to the payment institution responsible for the payment and any payment service providers commissioned by us to the selected payment service. In part, the selected payment service providers collect these data themselves, as long as you create an account there. In this case, you must log in to the payment service provider with your access data during the ordering process. In this respect, the privacy policy of the respective payment service provider applies.
 
For order and contract processing, we also use an external merchandise management system. The data transfer or processing taking place to this extent is based on order processing.
We use payment service providers based in a state outside the European Union. The transfer of personal data to this company takes place only in the context of the need to fulfill the contract.
 
Data transfer to shipping service provider
Insofar as you have given us your express consent during or after your order, we will give you consent pursuant to Art. 6 para. 1 sentence 1 lit. a DSGVO forward your e-mail address and telephone number to the selected shipping service provider so that they can contact you before delivery for the purpose of delivery notification or reconciliation.
 
The consent can be withdrawn at any time by sending a message to the contact option described below or directly to the shipping service provider at the contact address listed below. After revocation, we will delete your data for this purpose, unless you have expressly consented to a further use of your data or we reserve the right to further data use, which is permitted by law and about which we inform you in this statement.
 
DHL Paket GmbH
Straesschensweg 10
53113 Bonn
 
4. E-mail newsletter and mail advertising
 
E-mail advertising with registration for the newsletter
If you subscribe to our newsletter, we will use the data required or separately provided by you to regularly send you our e-mail newsletter based on your consent in accordance with Art. 6 para. 1 sentence 1 lit. to send a DSGVO.
Unsubscribing from the newsletter is possible at any time and can be done either by a message to the contact option described below or via a dedicated link in the newsletter. After unsubscribing, we will delete your e-mail address, unless you have expressly consented to the further use of your data or we reserve the right to further data usage, which is permitted by law and about which we inform you in this statement.
 
Postal advertising and your right to object
In addition, we reserve the right to use your first and last name as well as your postal address for our own advertising purposes, e.g. for sending interesting offers and information about our products by post. This serves to safeguard our legitimate interests, which are predominantly justified in the interests of weighing up our interests, in a promotional approach to our customers in accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO.
 
5. Integration of the Trusted Shops Trust Badge
 
To display our Trusted Shops quality seal and any collected reviews and to offer the Trusted Shops products for buyers after placing an order, the Trusted Shops Trustbadge is included on this website.
 
This serves to safeguard our legitimate interests, which are predominantly justified in the context of a weighing up of interests, for optimal marketing through the provision of safe shopping in accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO. The Trustbadge and the services advertised with it are offered by Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne. The Trustbadge is provided as part of a order processing by a CDN provider (Content Delivery Network). Trusted Shops GmbH also uses service providers from the USA. An adequate level of data protection is ensured. Further information on the data protection of Trusted Shops GmbH can be found here.
 
When the Trustbadge is called, the Web server automatically saves a so-called server log file, which also contains your IP address, date and time of the call, transferred data volume and the requesting provider (access data) and documents the call. Individual access data is stored for analysis of security issues in a security database. The logfiles are automatically deleted no later than 90 days after creation.
 
Additional personal data will be transferred to Trusted Shops GmbH if you decide to use Trusted Shops products after completing an order or if you have already registered for use. The contractual agreement between you and Trusted Shops applies. For this purpose, an automatic collection of personal data from the order data takes place. Whether you are already registered as a buyer for product use is automatically checked against a neutral parameter, the one-way, hashed e-mail address. The e-mail address will be converted into this hash value, which is not to be decrypted for Trusted Shops, prior to transmission. After checking for a match, the parameter is automatically deleted.
 
This is for the fulfillment of our and Trusted Shops' predominant legitimate interests in the provision of each coupled to the specific order buyer protection and the transaction valuation services acc. Art. 6 para. 1 sentence 1 lit. f DSGVO required. Further details, including the objection, can be found in the Trusted Shops Privacy Policy above and in the Trustbadge.
 
6. Cookies and web analytics
 
In order to make the visit of our website attractive and to allow the use of certain functions, to display suitable products or for market research, we use so-called cookies on various pages. This serves to safeguard our legitimate interests, which predominate in the context of a weighing up of interests, in an optimized presentation of our offer in accordance with Art. 6 (1) sentence 1 lit. f DSGVO. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of the browser session, ie after closing your browser (so-called session cookies). Other cookies remain on your device and allow us to recognize your browser the next time you visit it (persistent cookies). The duration of storage can be found in the overview in the cookie settings of your web browser. You can set your browser so that you are informed about the setting of cookies and individually decide on their acceptance or exclude the acceptance of cookies for specific cases or in general. Each browser differs in the way it manages the cookie settings. This is described in the Help menu of each browser, which explains how to change your cookie settings. These can be found for the respective browser under the following links:
 
Internet Explorer ™: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
Safari ™: https://support.apple.com/en-us/guide/safari/sfri11471/12.0/mac/10.14
Chrome ™: https://support.google.com/chrome/answer/95647?hl=en&hlrm=en
Firefox ™ https://support.mozilla.org/en/kb/cookies-allow-and-dispose
Opera ™: https://help.opera.com/latest/web-preferences/#cookies
 
Failure to accept cookies may limit the functionality of our website.
 
Use of Google (Universal) Analytics for web analytics
For website analysis this website uses Google (Universal) Analytics. The Web analytics service is an offer of Google Ireland Limited, a company registered and operated under Irish law and located at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.com). This serves to safeguard our legitimate interests, which predominate in the context of a weighing up of interests, in an optimized presentation of our offer in accordance with Art. 6 (1) sentence 1 lit. f DSGVO. Google (Universal) Analytics uses methods that allow you to analyze the use of the website, such as cookies. The automatically collected information about your use of this website is usually transmitted to a Google server in the USA and stored there. By activating IP anonymisation on this website, the IP address will be shortened prior to transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the US and shortened there. The anonymized IP address provided by Google Analytics within the framework of Google Analytics will generally not be merged with other data provided by Google. After purpose and end of the use of Google Analytics by us, the data collected in this context will be deleted.
 
To the extent that information is transferred to and stored on Google's servers in the United States, the American company Google LLC is certified under the EU-US Privacy Shield. A current certificate can be viewed here. As a result of this agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
 
You can prevent the collection of the data (including your IP address) generated by the cookie and related to your use of the website to Google as well as the processing of this data by Google by downloading and installing the browser plug-in available under the following link : https://tools.google.com/dlpage/gaoptout?hl=en
 
As an alternative to the browser plug-in, you can click on this link to prevent the collection by Google Analytics on this website in the future. An opt-out cookie is stored on your device. If you delete your cookies, you must click the link again.
 
7. Online Marketing
 
Google Ads Remarketing
Google Ads promotes this site on Google's search results and third party websites. For this purpose, when visiting our website the so-called Remarketing cookie is set by Google, which automatically allows a interest-based CookieID and based on the pages you visit an interest-based advertising. This serves to safeguard our legitimate interests, which predominate in the context of a weighing up of interests, in the optimal marketing of our website in accordance with Art. 6 para. 1 sentence 1 lit. f DSGVO. After the expiration and end of the use of Google Ads Remarketing by us, the data collected in this context will be deleted.
 
No further processing will take place unless you have agreed with Google that Google's web and app browsing history will be linked to their Google Account and information from their Google Account will be used to personalize advertisements on the web see. In this case, when you log in to Google during the page visit of our website, Google will use your data with Google Analytics data to create and define audience lists for cross-device remarketing. To do this, Google will temporarily associate your personal information with Google Analytics data to create audiences.
 
Google Ads is an offer made by Google Ireland Limited, a company incorporated and operated under Irish law and located at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.com).
To the extent that information is transferred to and stored on Google's servers in the United States, the American company Google LLC is certified under the EU-US Privacy Shield.
 
A current certificate can be viewed here. As a result of this agreement between the US and the European Commission, the latter has established an appropriate level of data protection for companies certified under the Privacy Shield.
 
You can disable the remarketing cookie through this link. In addition, you can inform yourself about the setting of cookies and make adjustments to the Digital Advertising Alliance.
 
8. Sending evaluation reminders by e-mail
 
Valuation reminder by Trusted Shops
If you give us your explicit consent in accordance with Art. 6 para. 1 sentence 1 lit. during or after your order. If you have issued a DSGVO, we will forward your e-mail address to Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne (www.trustedshops.de), so that they can send you an evaluation reminder by e-mail.
 
This consent can be withdrawn at any time by sending a message to the contact option described below or directly to Trusted Shops.
 
9. Contact and your rights
 
As a victim, you have the following rights:
    according to Art. 15 GDPR, the right to demand information on the personal data processed by us in the scope specified therein;
    in accordance with Art. 16 GDPR, the right to demand immediate correction of incorrect or completed personal data stored by us;
    in accordance with Art. 17 DSGVO the right to demand the deletion of your personal data stored by us, unless the further processing
  • to exercise the right to freedom of expression and information;
  • to fulfill a legal obligation;
  • for reasons of public interest or
  • to assert, exercise or defend legal claims

    is required;

    according to Art. 18 DSGVO the right to demand the restriction of the processing of your personal data, as far as
 
  • the accuracy of the data is disputed by you;
  • the processing is unlawful, but you reject its deletion;
  • we no longer need the data, but you need it to assert, exercise or defend legal claims or
  • you filed an objection against the processing in accordance with Art. 21 GDPR;
    according to Art. 20 DSGVO the right to receive your personal data, which you have provided us, in a structured, common and machine-readable format or to request the transfer to another person responsible;
    according to Art. 77 GDPR the right to complain to a supervisory authority. In general, you can contact the supervisory authority of your usual place of residence or work or our company headquarters.
 
For questions about the collection, processing or use of your personal data, information, correction, restriction or deletion of data and revocation of granted consent or objection to a particular use of data, please contact us directly via the contact details in our imprint.
 

 Right to object

To the extent that we process personal data as explained above in order to safeguard our legitimate interests, which are predominant as part of a weighing up of interests, you can object to this processing with effect for the future. If the processing is for the purpose of direct marketing, you can exercise this right at any time as described above. Insofar as the processing takes place for other purposes, you are only entitled to a right of objection if there are reasons that arise from your particular situation.
 
After exercising your right to object, we will not further process your personal data for these purposes, unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or if the processing of the assertion, exercise or defense of Legal claims serves.
 
This does not apply if the processing is for direct marketing purposes. Then we will not process your personal data for this purpose.